Sud Capsule: safety and traceability as competitive advantages
A leading player in metal capsules for preserves for forty years, Sud Capsule Srl is a mainstay in the world of home canning and products for the food industry.
The company brought one of its main packaging innovations to Bricoday: small 12-piece bags, designed to respond to changes in domestic consumption (smaller families, less need for large stocks) and to avoid the handling of packages inside shops. Each bag contains all the essential information – traceability, batch, manufacturer, Moca (Materials and Objects in Contact with Food) certifications – offering a higher level of safety than the neutral packs on the market.
Sud Capsule is active on multiple channels: hardware stores, GDS, wholesalers and household goods distribution. Participation in Bricoday had a dual purpose: to make itself known to new buyers and to consolidate its presence in modern distribution.
In addition to capsules for glass, the company produces accessories such as aluminium caps for oil and closures for liquor bottles. The development strategy for the coming years includes: strengthening brand identity, greater recognition among end consumers, consolidation of national leadership and further foreign development.
